Spirit in the Sky: EasyJet and Fever-Tree team up with “premium gin bar” at 30,000 feet

posted in: Gin & Juniper, Gin the news | 0
© animam photography 2017

Last month, I found myself on an EasyJet flight to London. I’d paid a few quid extra for some for a front row seat and was dreaming of my first gin and tonic as the cabin crew prepared their service. The nice flight attendant duly came to take my order and I asked what gin they had.

What happened next took me by surprise. “Which gin would you like, sir. I’ll bring you the gin menu”.

Gin menu? On EasyJet? I kid you not!

I was presented with a beautifully produced, well-designed, glossy bar menu featuring high class photos of their in-flight gin selection which included: Bombay Sapphire, Bloom, Hendricks and The Botanist. All 50 ml bottles. All paired with specially selected Fever Tree tonics. And all priced under 9 euros (including the tonic).

Now I know this isn’t cheap – but it is fun.

They even had a small section devoted to vodka and whiskey (but that’s for another blog!)

So, back to the gin.

I was thirsty, so I ordered two – Bloom and The Botanist.

According to their menu, The Botanist is: a “small batch Islay Dry gin, made with 22 hand-picked local botanicals, paired best with Fever Tree naturally light tonic”. Despite the plastic airline glass, it tasted delicious – dry and fragrant and the lightness of the Fever Tree tonic gave it just the right amount of zest, while allowing the complex flavours from the botanicals to shine through on the palette. It worked a treat, so I thought I’d break out the second one.

This time, I ordered Bloom, described by EasyJet as: “refreshingly light and delicate, enriched with honeysuckle, chamomile and pomelo, paired best with Fever-Tree Elderflower tonic”. This was a triumphant combination. The fruity notes from the gin were enhanced and enlivened by the subtle notes of elderflower from the tonic water, making it refreshingly easy to drink and the perfect accompaniment for my short journey between Barcelona and London.

Hats off to EasyJet and Fever-Tree for this aerial tribute to gin – and for elevating my humble budget airline seat into a true luxury experience.

Who needs a business class seat with a budget bar service like that!!


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